BUS 402 Strategic Management & Business Policy

Read What’s Driving Porsche? and History of Porsche AG – FundingUniverse. From the perspective of an executive with the firm, prepare a strategic plan to grow the business over the next three years.

Your strategic plan must be future-oriented and must:

Describe Porsche’s history and its 4Ps (Product, Price, Place, and Promotion).
Explain the current situation of the organization in the market (industry, market, and general environment analysis).
Assess the financial performance and condition of the organization.
Conduct a SWOT analysis (strengths, weaknesses, opportunities, and threats) to determine areas that offer opportunities for change.
Choose three or four areas from your SWOT analysis and explain why the areas you have chosen are essential to your strategic plan.
Describe your recommended organizational structure.
Explain your plan to measure the success of your strategic plan.
Your paper must be 10 to 12 pages in length (excluding the title and reference pages) and be formatted according to APA style guidelines as outlined in the Ashford Writing Center. In addition to the text, you must use at least five scholarly sources. Remember to incorporate information that you have learned from this course as well as your personal experience.


As we enter week 4, we are approaching the end of the class and your week 5 paper. The assignment is somewhat dated and requires some thinking outside of the box. To adequately write a quality paper for week 5, you will have to enhance your research beyond the source provided. Focus on using resources that were published more recently. I also want to encourage you to conduct as much research as possible to fully develop your paper. I also want you to review the comments that I posted with your week 2 papers. There are a few things that you must remember:1- These are scholarly discussions written strictly in third person. Do not use first person “I” under any circumstances.2- Your opinion is not appropriate. To express your opinion, find and cite resources that have been published to express that opinion.3- Scholarly resources are the only resources that are acceptable. Company websites are marketing tools and not peer reviewed.4- APA formatting is not optional. You must cite sources in the body of the paper as well as the references. You cannot take information from any source, even when writing in your own words, without giving proper credit.5- The writing center is a great resource to help you properly develop your work.

Calculate your essay price
(550 words)

Approximate price: $

Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)
Our guarantees

Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.

Money-back guarantee

You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.

Read more

Zero-plagiarism guarantee

Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.

Read more

Free-revision policy

Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.

Read more

Privacy policy

Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.

Read more

Fair-cooperation guarantee

By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.

Read more